Trust is such a difficult topic to write

I have been trying very hard to write about this new sensitivity.
Everyone is talking about trust, including Hsien Loong and how important
it is to gain the trust of the people. Now how should I deal with this
topic? Shall I talk about the distrust the people have of the govt?
Shall I talk about how the govt is losing the trust of the people? Shall
I talk about what the govt can do to win