YOU CAN'T WIN

The feedback loop of media coverage and perception has now given rise to a new kind of scandal: actions that "reinforce the perception" of wrongdoing -- a perception that is in large part created by the news coverage itself. And then the negative coverage spurs behavior that . . .

http://www.vox.com/2016/7/5/12097900/hillary-clinton-scandal-email-cycle
There are two ways to interpret the