there once was a large industry trying to get you to buy their particular cigarette or cigar lighter, but I thought that was all settled (with this type of electric lighter, before 1953)
What? Advertising the type of power steering you can install in a car? Huh... imagine considering that the steering in your daily driver is not what you like, and that you need to replace it with another kind of steering
how about that... paying to advertise the Hemi. Either you're going to buy the most expensive engine, or you aren't. Why waste time advertising it? Just get your car salesmen to push the expensive stuff