France / Italy Premium Brand Comparison 2014

Alfas sell well at home


As France has the larger market by 1:1.32, that becomes the cut off for premium marques as to whether the lust shows yellow (more sales in Italy by proportion) or blue (France). With so few super luxury sales figures available at this time, they are all together here. Data comes from the CCFA and UNRAE.

Do Italians buy more premium brands? It appears to be the case,