The Year Of The Cat

I do like the song of that title but no, I'm writing about another cat. The Jaguar car, and it's new direction. The first Jaguar car was made in 1935, the SS Jaguar saloon car. Eighty years later and Jaguar cars seems genuinely ready to pounce.

Jaguar was a popular premium car many years ago, but with under investment and then tepid Ford ownership, it was struggling a bit. Ford hired Ralf Speth