From Design Mind in 2011:
Images courtesy of Design Mind
Their solution for the existing Genocide Memorial:What happens when you gather 10 designers from all over the globe, make them fly to three different continents in seven days, to focus on one complex social problem in the world?
...This time, the context was Rwanda, 20 years after the Genocide, during which approximately one million individuals were murdered in 100 days.
More hereWe designed a new model oriented at expanding the experience of the Genocide Memorial outside the physical space and turning it into a scalable prototype for humanitarian activation. The foundation of this model is a new visit journey that integrates the experience of pain, with moments of reflection and hope, which are needed to shift visitors from empathy to compassion. This experience will enable action. Thanks to this process, an aware person can develop an empathic mode; an empathic visitor may decide to propagate information to other people and places becoming an activist; an activist may try to reproduce the same nuclear experience somewhere else to activate other people, turning into a catalyst. As described, the model becomes the center of several activation cycles for locals and tourists, and allows focusing on all the phases of their journey (from awareness to immersion, experience, hope and action) to maximize each of those moments, through tangible ideas.
Images courtesy of Design Mind