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| Steve Cochran |
UPDATE 07/02/2013 9AM: Three years after he left WGN 720AM, Steve Cochran was back on the Tribune Broadcasting news/talk station Tuesday. Filling in for vacationing morning host Jonathon Brandmeier.
Earlier Posting...
Former WGN 720 AM personality Steve Cochran is looking to return to that station's airwaves for the first time in just over three years.
Earlier Posting...
Former WGN 720 AM personality Steve Cochran is looking to return to that station's airwaves for the first time in just over three years.
According to Chicagoland Radio&Media, he is now available to work there once again, after his contract with WIND-AM expired over the weekend. It appears the decision to not renew that contract was a mutual one, although the parting of the ways was amicable.
In October 2011, Cochran was brought in to Salem Communication's WIND AM 560 The Answer to help increase ratings, revenues, and awareness of the struggling AM station. By all accounts, that did not happen in Cochran's almost two years there. This was despite the station placing billboards along highways in its reception areas promoting him and having the 52-year-old Cochran do live remotes regularly in the city and suburbs.
According to CR&M, word leaked out online over the weekend that Steve Cochran was going to return to WGN-AM to fill-in for Jonathon Brandmeier, who will be off for two weeks on a vacation. WGN Radio officials chose to not comment on that plan in advance, hoping to instead surprise faithful WGN-AM listeners on Monday morning.
However, a "snag" occurred on Sunday. Because of that "snag," the station made the business decision to not have Cochran on the air this morning. Instead, management quickly had regular Brandmeier fill-in Bill Leff do the morning show and asked Nick Digilio to take over Leff's overnight program.