Slate's interview with Kieran Roberts is primarily aimed at Corrie's US audience as Corrie is now available online to American viewers at Hulu. But it's still a very good read.
Kieran talks about achieving the balance between keeping long-term and new fans happy; the importance of creating storylines for old and young actors; diversity on the Street and why he has to keep his wife's grandmother happy!
Read the interview here.
You can follow us on Twitter @CoroStreetBlog and Facebook: CoronationStreetBlog
All original work on the Coronation Street Blog is covered by a Creative Commons License