According to Lars at CR&M.com, no on-air changes to the station's schedule or personnel comes with this branding change.
The change in branding matches that with a handful of other Salem Communications-owned talk stations, including ones in New York, Los Angeles, Dallas, San Bernardino, and Columbus. New York's WNYM-AM was the first to become "The Answer" on March 12th last year, followed soon after by the LA and San Bernadino stations.
Along with the new branding comes a new logo, a new web address (operational soon) in 560TheAnswer.com (although 560WIND.com will still work), and a new imaging voice, as Lonnie Perkins takes over voicing the on-air promos. Perkins is an in-house voice-over talent for Salem Communications, based out of Indianapolis. He previously has done imaging work for dozens of radio stations and organizations nationwide, including WGN-AM and the Chicago White Sox.