(en) Irish Anarchist Review #6 - Chavs: The Demonization of the Working Class by Owen Jones by Liam Hough


Released in Summer 2011 and now in its second edition, Chavs is Owen Jones' attempt to 
help rescussitate debate around class within mainstream outdated concept and political 
discourse. ---- Broadly speaking, it is focused on the fate of working class communities 
in Britain since the Thatcher era and the disappearance of working class political 
representation, and puts forward some possible ideas to envision a renewed class politics 
for today. The book has proven a popular one and has propelled its author's public status 
as a prominent left-wing commentator, and one of the main voices of initiatives to reclaim 
the Labour Party as a working class organisation. ---- As Jones is quick to point out in 
the preface to the new edition, had it been released a couple of years earlier, when class 
denial was still a more viable ideological line, then Chavs would likely have remained a 
more obscure work.

But, given its convergence with the current crisis and the riots that spread throughout 
various British cities last August, Chavs arrived on the market at a time when issues of 
wealth and power have become far more pressing to a wider public. That said, no matter how 
many new billionaires this crisis has managed to create, the author is well aware that 
much of society's frustrations can still more easily be channelled against 'welfare 
dependents', as it can against powerful elites.

The book offers a thorough mapping of how the neoliberal project has taken shape in 
Britain. It documents the shifts in social structure brought about by the steep decline of
traditional industries and with them, trade unions, the corresponding rise of the service 
industries and the increasing dominance of the financial sector. These are related to 
changes in popular cultural and political discourse, centred on the mantras of individual
aspiration and personal responsibility, showing how the forms of exclusion and inequality 
that are the effects of deindustrialisation and the chasm it left behind are today ex- 
plained in terms of their 'anti-social' symptoms. One familiar example: if people are 
unemployed, it's because they're too lazy to get a job, not because of the lack of jobs.

It is a credit to the author that he's managed to cover so much material in a style that 
is clear and easy to read, incorporating a broad stock of secondary research to support 
his own case studies on the media, the party system, changes in occupation and the 
emergence of the 'flexible' workforce, education and cultural capital, the post-welfare 
vacuum, and the rise of far-right politics.

Indeed, every chapter could be read in its own right as a primer on class in each of these 
areas of society.

'Middle Britain'
The title, Chavs, was chosen because, according to Jones, it encapsulates the kind of 
class disdain that has become totally acceptable in much of British culture over the last 
30 years. In a culture increasingly more dominated by middle-class ideals, the world 
'below' this norm is framed as one of feckless single-mothers, hoodied teenagers and 
welfare dependants, liv- ing undisciplined lives on council estates and in high-rise tower
blocks.

The core myths on which this 'middle Britain' consensus is based are that 'we are all 
middle- class now', that class is an outdated concept and that social problems can be 
explained as the moral or even genetic failings of individuals or families. To understand 
how these ideas have become so normalised, it is necessary to see them as a symptom of the 
broader social changes that have taken place in Britain since the 1970's and how the 
ideals of the welfare state have been supplanted by free-market individualism.

Jones develops his argument by first leading the reader through an analysis of the media, 
examining the ideological role it plays in imprint- ing the myth that most people now live
cosy middle-class lives except for 'a problematic 'chav rump' left on the wrong side of 
history.' It is a clever way to open up the study, as it builds on the most familiar of 
images and narratives we are fed today, situating media production and consumption in a
wider context, and illustrating the political function of such representations.

His analysis of popular culture covers everything from the relative absence of plausible 
working class characters on television, to the gross marketisation of English football as 
a global brand, that has ultimately excluded a whole swath of supporters who can no longer 
afford to go see their local team.

Farewell to the Working Class?
Probably the most substantial and valuable sections of the book try to answer the question
of just who is the working class today. Jones is well aware that the working class could 
never be defined as homogeneous, that there 'have always been different groups within it, 
not all of whom have sat comfortably together'. Taking a definition of working class in 
both material terms of having to sell one's labour on the market, with little autonomy 
over this labour, and also in cultural terms as something that shape's one's identity, 
sense of history, place, language, shared experience and expectations of life, Jones 
attempts to give a sketch of today's working conditions and the shape of communities that 
were once centred around the factory, the mine or the docks. What we find is a fragmented 
class certainly no more homogeneous than at other phases in recent history, yet whose 
interests can still be broadly defined as antagonistic to those of a small minority who 
benefit most off their labour ? waged or otherwise.

Though he doesn't reduce an understanding of class to simply income levels, income is 
obviously a key factor, and statistically, the median household-income in Britain is ?21, 
000 ? already a drastically lower figure than one might expect from the elusive ideal of 
'middle Britain'.

While necessary attention is given to the fact that 8 million people are still employed in 
some form of manual occupation, Jones does not dispute the relative disappearance of 
traditional industrial occupations and the rootedness that went with them. The real 
dramatic figures are to be found in the number of people employed in service sector work, 
predominantly in retail, call-centres and public services where a further 8 million people 
are now employed.

This economy is one of a very different character to that on which the dominant images of 
the 'traditional' working class are based. For starters, women now make up a huge share of 
the wage-labour market. Also, most of the gains of the labour movement have been pulled 
from under these workers. Many are employed on 'temp' contracts, often through agencies, 
or on a part-time basis and are non-unionised, all of which contribute to greater 
precarity in terms of workplace rights and overall social security.

Jones looks at the conditions in which most service sector work is done, their 
authoritarian style of management and regimentation and, in particular, the effects on the 
health of call centre workers and increasing stress levels on workers generally, induced 
by the simultaneous extension and fragmentation of the work- ing day. These issues are 
approached from the point of view of not only needing to understand contemporary working 
conditions, but to specifically highlight the particular forms of alienation and 
exploitation that even the cleanest and less physically arduous jobs entail, and what 
prospects they present in terms of workers getting organised.

Taking Stock
One of his conclusions on these issues is that a 'blue-uniformed male factory worker with 
a union card in his pocket might have been an appropriate symbol for the working class of 
the 1950s. A low-paid, part-time, female shelf- stacker would certainly not be 
unrepresentative of the same class today'. To help construct a more formidable class 
politics, the left itself needs to look at how its own romanticisation of the former plays 
into its irrelevance in the eyes of the latter.

The remainder of these sections of Jones's investigation draws out the hypocrisy of the 
language of 'meritocracy' that has been used to rationalise increasing inequality in 
Britain. The basic strategy of this ideology is one that denies any kind of structural 
analysis in favour of moralising about the personal responsibilities of individuals. 
Social problems are explained at the level of the individual - their lack of discipline or 
enterprise - while more social resources such as healthcare and education are opened up to 
commodification.

Capitalism's major victory over the last three decades has been to dismantle labour's 
power in the West through many of the processes mentioned above, and with the major growth 
of financial capitalism and wage repression, to proliferate easy credit and mortgage 
schemes that have lumped unseemly amounts of debt on to individual households. The few 
benefits gained at the level of production (or service provision) are recuperated at the 
level of consumption ? and this in a society where you are now expected to consume 
education, consume healthcare and so on.

Even where the state still provides some semblance of social support for citizens, it is
often on terms that are more favourable to capital, for example, in supplementing private 
landlords through housing benefit while effectively going on strike in terms of building 
council housing. Indeed, many of the most poverty-stricken households covered in Jones's 
study are those who bought into the 'right-to-buy' schemes first rolled out under 
Thatcher, which helped set the tone for the continuing privatisation of council housing today.

In the section entitled, 'A Rigged Society', Jones also illustrates not only the economic 
boundaries that underlie a society rationalised in terms of individual merit, but also how 
cultural, habitual tendencies debar many working class people from even considering that
they might enter into educational institutions or pursue certain career paths. In this 
discussion of the cultural and social capital of the middle classes, Jones shows the 
processes that go far beyond economic understandings about formal equality of access to 
institutions. He shows the subtlety of how class is reproduced through the maintenance of 
spaces of privilege which many people of a lower socio-economic position or sense of 
status would not conceive of stepping into. These tendencies are not something that the 
social circles of left- wing politics are exempt of. They should inform our understandings 
of privilege within our own movements and questions over who can participate and who gets
to define the problems and ?solutions? for oppressed social groups.

Dark Days
Another chapter focuses on the rise of the far- right in Britain, particularly in the 
shape of the British National Party's electoral successes in former Labour-dominated 
constituencies. Jones argues that it is the material issues of scarce affordable housing 
and secure employment that have provided the root conditions for this reactionary turn, 
and that discussion of the racism that the BNP thrives off must be framed within this 
context. The BNP have thrived by racialising these issues ? in the context of a broader, 
liberal multicultural discourse that ignores class ? presenting themselves as the voice of 
the ?white minority?.

One missed opportunity of this chapter is that, ironically, it is pretty much told from 
the perspective of the majority-white people who have witnessed the failures of New Labour 
and the welfare state and the fragmentation of their communities, but doesn't engage us 
with the views of those minorities who are the actual tar- gets of far-right groups or the 
populist discourses around Islamophobia and 'the immigrant infestation'. This absence 
gives too much primacy to the class issue in this case and doesn't let us consider the 
complexity of racism and its intersection with other forms of oppression.
Chavs is a densely-packed book, but not an impenetrable read. There is barely the space 
here to point out half of the book's strengths, let alone take issue with it in any 
substantial way. This review is mostly focused on relaying the primary economic changes 
that are documented in the book, and the analysis of the BNP's rising popularity, only a
few fragments of the overall picture offered.

As the author has stated, it is meant as a contribution towards encouraging real debate 
around class and to promote left-wing ideas while the left is dramatically weak. I think 
this is what it should be taken up as, ideally as a step towards a more prominent focus on 
class and class struggle, and not as the book to understand the whole issue.

Beyond the State
For those who don't see the route for emancipatory political projects in claiming state 
power, under any banner, there are issues with this work which should be taken up 
critically. (Though there is little sense in stringently argu- ing that this or that 
remains under-theorised, as the book is not meant as a theoretical work.) In this context, 
it is best to flag up some of the as- sumptions or partialities of Jones's position.

While rightly seeing New Labour and Blairism as symptomatic of the dominance of 
free-market politics on a scale far wider than Britain, Jones's treatment of the Labour 
Party pitches them as an organisation that has otherwise consistently represented working 
class interests until their degeneration into New Labour. Historically, this can be 
challenged both in terms of internal and external policy.

Although the traditional class alliances nationally of the Tories and Labour in the 20th
Century are illustrated in one chapter, the main timeline of the book stretches from the 
1970's to the present day. The role of the state itself is not scrutinised in Chavs beyond
showing how it has been used to administer the 'Thatcherite agenda', and should be 
reclaimed for working class interests. While not romanticising the days of the welfare 
state, we are not given much critical discussion of such models in the context of the
broader historical and geographical development of capitalism, past, present or future. 
This makes it difficult to grasp what social ideal Jones would advocate in terms of the 
goal for present-day movements of an internationalist perspective. The book's focus is 
confined to the island of Britain, though the fact that Northern Ireland doesn't feature 
is as much reflective of the very contradictions of the British state's territories, as 
any flaw in the vaildity of looking at the social and economic processes that have taken 
place in England, Scotland and Wales over the last three
decades.

The political history of Northern Ireland is only one site among countless others that can 
offer arguments for why the very existence of states should be challenged ? for reasons 
that the Labour Party are not exempt of.

The narrative of the breakdown of the welfare state is also one where, entwined with the 
gains of feminist movements, women become more visible in terms of their accomodation 
within the waged-labour system. On this, it is important that it is not just inclusion in 
the labour market that influences some crude understanding of women as paid-up members of 
the class struggle within the left. Capitalism has required a sexual division of labour 
that has confined women to the private sphere of reproduction ? a role that has been 
legitimised as natural or voluntary ? providing the system with its most crucial 
commodity, a workforce.

We need to be vigilant in order that the invisible phases in this history should feature
equally as accounts of working class experience and shape our theory and praxis. Without 
doing so, our attempts to prefigure a society that can transcend capital and the state's 
divisions will always be partial.

Overall, Chavs gives us a tangible insight to the dynamics of class decomposition since 
the 1970's. Jones offers compelling evidence of the need for an organised opposition to 
the particular conditions that neoliberalism has established. He has shown the degrees of 
atomisation, thwarted aspiration and disillusionment that have developed in Britain, which 
make cohesive forms of class solidarity seem all the more elusive. It is a sincere work 
that poses many practical questions around the issue of class politics today, ideas it 
would seem will have some real currency to the left of Ed Milliband's ?one nation? Labour 
approach.

For those who want to see class shed its status in the popular imagination as an idea of 
the past and to construct a revolutionary politics for today, the task should be to see 
that those most effected by these conditions are the ones set- ting the terms of any such 
debate and struggle. For that, we need to look to where the foundation for such forms of 
solidarity and resistance already exist, and build from there.

For further discussion on the politics of ?chav? hatred, see: 
badreputation.org.uk/2011/08/30/is-chav-a-feminist- issue/
and ceasefiremagazine.co.uk/beautiful-transgressions-8/
For analysis of similar issues to those addressed by Jones, but in an Irish context, check 
out: rabble.ie/2011/09/30/media-rte-scum
Photography, p. 30 by tj.blackwell, p.31 by Impact Tarmac, from Flickr Creative Commons
.....................................
??Title: Chavs: The Demonisation of the Working Class.
Author: Owen Jones
Publisher: Verso .....................................
??



This article appeared in the
Irish Anarchist Review No 6 October 2012

Subject: Britain, Class
Topics: Culture
Geography: International
Source: Magazine
Type: Review
Author: