Where To For Mazda From Here?

Mazda has always been a relatively small player in the Japanese car industry. Most of its cars are made in Japan, beneficial with the Yen always cleverly undervalued. It has had to be a little different, even quirky, to get noticed. The rotary engine is a classic example of that. For the last three decades, Ford has owned up to a third of Mazda in a tie up beneficial for both car makers.