bright ideas are needed

I would like to borrow a few phrases from Liang Dingzi from his article 'Changi must learn to excite.' Changi has dropped from poll position to number four. And that is a rude shock to many.

What Liang Dingzi thought was the problem is that Changi does not excite anymore. Changi needs to inject more exciting stuff to meet the demands of frequent flyers. I thought the solution would be simple